As a follower of the Action Principles®, you adhere to a strict code of honor regarding your personal behavior and professional conduct. Your core values become your shield. You don't have to think about what to do because you know what to do.
| Embody Professionalism | Accept adversity |
| Perform confidently | Work hard |
| Remain alert and adaptive | Volunteer selflessly |
| Commit to self-improvement | Act respectfully |
| Maintain a positive attitude | Seek knowledge |
| Stay faithful and loyal | Focus on results |
| Display honor and integrity | Take responsibility |
| Face fear and danger | Lead by example |
